The Coming Whiskey Bubble?

“BUY SCOTCH WHISKY NOW!” A primer on Austrian School economics.

Massive investment has entered this industry in response to rising prices. Unfortunately, solid economic theory is telling us that this investment is probably in error. However, I am not advocating any financial advice. I know for myself whiskey would be one of the last things to drop off my budget during hard times. It’s possible that distilleries can sell off a portion of their inventory to weather the storm. Or maybe this is a real industry boom; maybe whiskey has so engrained itself into modern culture

Source: The Coming Whiskey Bubble? | Zero Hedge